Principled Negotiations: Getting to Yes

John F. Levy, MBA, CPA, Board Advisory

According to negotiation guru Chester Karrass, “In business as in life, you don’t get what you deserve, you get what you negotiate.” Every transaction between two individuals is a negotiation. Often we view negotiations as a competition with one side “winning” and the other “losing.” Principled negotiation is a better method that seeks to have both parties come out ahead. This session will examine best negotiation practices, providing participants with ways to “get to yes” faster and build lasting relationships.